It has been twenty-five years since the H2 debuted. GM remembers.
The company launched the Hummer EV Icon | 49 (or is it 25? Let’s stick to the prompt: Icon 25). It celebrates a quarter-century of that loud, gas-guzzling SUV. The new special edition leans into a “legacy of bold design and cultural impact.”
That sounds expensive.
Also optimistic. The current EV lineup moves slower than a glacier. The brand spent a decade dead in the ground. But here it is, wrapped in bright yellow paint called “Icon.” It’s supposed to recall the eye-catching H2 hue. Black accents kill some of that shine, though. The wheels are black. The cladding, mirrors, roof, skid plates, recovery points. All matte or glossy dark. A visual scream muffled by shadow.
“Born from a legacy…”
They really committed to the marketing copy.
Inside, it is Jet Black. Nothing revolutionary there, just different infotainment graphics now live on the screens. You get a serialized badge on the dash. Proof that your car is one of exactly 250. Rare enough to brag about? Probably. GMC won’t tell us what the “exclusive keepsake” is. Just a mystery box included in the deal.
The Icon | 25 sits on 2X or 3X trims. Truck or SUV, the badge costs extra, naturally. Pricing remains silent, but if you remember 2026 starting at nearly $100k ($97,825 plus destination fees), do the math. This will burn wallets faster than the H2 burned fuel.
The rest of the year
GM did one actually useful thing. The 2027 model gets a native NACS port.
You know the one. Tesla charging. No more awkward adapters dangling off your bumper like a parachute cord. GMC insists this switch doesn’t break the vehicle-to-home bidirectional charging feature. That is a good thing. Keep your battery handy for the grid.
Beyond the charging port? Boring. Four new paint colors arrived: Azurite Blue, Dark Ember (what a name), Dark Ridge, Deep Void Matte. Two new wheel designs for size 22. Nothing else.
Production starts later this year. The specs stay identical.
One hundred sixteen thousand horsepower? No, that’s too much. Close, though. 1,160 horsepower. 0-60 in 2.8 seconds. It runs fast. It sits heavy.
The Hummer lives again, mostly because marketing departments run out of ideas. Who buys this anyway?
We’ll see if the 250 units disappear.
