A leak from Reddit suggests Honda’s new baby electric hatch, the Super-One, will hit Australia with a steep price tag.
Screenshots claim the starting price is $38,900 drive-away.
If true? It’s going to be a hard sell against the budget contenders already eating the small EV market.
The leak comes from a Reddit user known as Capt_SloMo. They posted images allegedly pulled from Honda Australia’s own configurator. The site is now password-protected, which does nothing to boost confidence.
The Honda Australia team has declined to comment. Standard procedure.
But let’s look at what those screenshots actually show.
What the leak claims
According to the alleged preview mode, the Super-One arrives in the second half of 2006. Just one trim level.
Standard Mono Grey. Crystal Black. Boost Violet.
Features include Magic Seats, adaptive cruise control, and a Bose sound system. There’s also a “Boost mode” for extra pep.
Two-tone paint costs an extra $500. That pushes the drive-away price to $39.4k.
The Honda Super-One could plausibly be priced between $35,000 and $38,900 when it lands in Australia.
The price reality check
Here is where the numbers get ugly for Honda fans.
If the leak holds water, the Super-One costs nearly $15,000 more than the BYD Atto 1. The BYD is currently the cheapest EV in Australia, starting at roughly $23,990.
It also beats the Hyundai Inster by $400 before on-roads. You aren’t getting much “value” there for the same cash.
But currency conversions tell a different story.
In Japan, sales started in May 2026. The price there is ¥3,390,000.
Convert that directly? It’s about A$29,600 flat.
Even if you account for Australian taxes, freight, and dealer margins, a jump from ~$29.6k to $38.9k is massive. That’s a 30% markup.
Look at other models for context.
The Honda Prelude launched earlier this year. Japan: ¥6.1 million (~$53,997). Australia: $65k drive-away. That’s a ~20% increase.
The CR-V Hybrid: Japan ~¥5.1 million (~$44,7k). Australia $49.9k. A smaller jump, around 12%.
A 30% premium for a small city EV seems aggressive.
It is more likely Honda is testing placeholder prices. The fact that other model prices in the screenshots match current lists suggests a beta test environment, not final dealer pricing.
A realistic landing spot would probably be closer to the $35k mark.
Why this matters for the budget EV war
The small EV segment in Australia is crowded.
The Inster starts at $39k before on-roads. The Atto 1 is under $25k. The MG4 is fighting in the mid-20s range.
Placing Honda in the high 30s puts them in a weird middle ground. Too expensive for budget seekers. Not prestigious enough for brand loyalists who want something bigger like the HR-V.
Unless Honda packs it with tech or offers a massive launch discount, it struggles to justify the cost over established rivals.
Electrification is gaining traction. EVs made up nearly one in four new sales in June 2026 alone.
Consumers are picking winners.
The Super-One is Honda’s first EV in this market. First movers don’t always get it right on price.
Honda has hinted at other EVs, like the 0 Series Alpha small SUV for India by 2027. But locally? We are waiting for a strategy, not just a sticker shock.
Whether the $38.9k leak is real or a glitch, the expectation is set. If Honda actually launches at that price, they might find very few people interested in buying.
